eBay is one of the most popular and sought after online stores for purchasing various products and services. With its increasing popularity, the number of sellers in the website too has increased staggeringly- resulting in a cut-throat competition. Therefore if you want to succeed financially after setting up an eBay store, you have to figure out ways to pull traffic your way. Following are the ways you can use to bring forth traffic to your eBay store.
- Use Keywords:
Customers usually type industry-specific words when they are searching for something they would like to buy. Place yourself in your customer’s shoes and figure out what word they are likely to use when searching for your product. You can also conduct a research to find out the most common words searched when it comes to your product. Once you have established what words you want to use, include them in your product description, page title, tags etc. But you must remember to refrain from using unnecessary words or words that are not relevant to your product, this goes against the websites’s policy guidelines.
- Try to maintain high ratings :
Customers are highly influenced by feedbacks from other consumers. Positive reviews are very important to convince customers to purchase your product. Therefore, it is extremely important to request your satisfied buyers to leave reviews about their experience using your product. The aspects you can focus on to receive good ratings and positive reviews are: quality product, accurate product description, communication, delivery time and customer service.
- Give discounts and offers:
Almost all buyers are looking for bargains and an affordable price range. Collaborate with eBay’s Promotions Manager to create special discounts and offers for your customers which are sure to attract attention. Offers and discounts spark immediate attention. These will inspire your consumers to spend more time at your store which can ultimately lead to more sales for you.